AI Marketing & Automation Agency · Wisconsin

Wisconsin AI Automation & Facebook Ads Agency — Built Remote, Delivered Right

Horsiq is a Tampa, FL AI marketing and automation agency serving Wisconsin businesses remotely — AI agents and automations, Facebook & Meta ads, Google ads, websites, and custom CRMs. Fixed-price projects, remote delivery across WI, you own everything we build. Founder Alex Trojan on every engagement.

Talk to us about your Wisconsin build →

01 / Working with Wisconsin businesses

Remote isn't a limitation. For this kind of work, it's the right model.

We're based in Tampa, Florida and serve Wisconsin businesses entirely remotely. That's not a compromise — it's how every serious AI automation shop, ad agency, and web build operates in 2025. The tools are cloud-native. The collaboration is asynchronous by design. And the work speaks for itself in the dashboard and the calendar, not in face time.

What actually matters: you work directly with the founder on every project — no account manager passing your brief down to a junior. Alex Trojan scopes it, builds it, and hands it over personally. That level of attention is harder to find at a local Milwaukee agency than it sounds, and it doesn't require us to share a zip code.

Ownership is unconditional. Whatever we build — agent, website, CRM, ad creative — it lives on your accounts and your infrastructure. No platform tax. No subscription you can't leave. If you want to hand the project to another team later, you have everything you need to do that.

02 / Wisconsin

Built for the way Wisconsin's economy actually works.

Wisconsin is a manufacturing state first — paper and packaging in the Fox Valley (Appleton, Oshkosh, Green Bay), food processing anchored by dairy giants like Land O'Lakes and Kraft Heinz, heavy industrial and precision manufacturing across Milwaukee and Waukesha County, and a mid-sized tech and biotech cluster in Madison anchored by UW–Madison. Those aren't sectors where generic AI chatbots earn their keep — they're sectors where precision, compliance, and operational depth matter.

The small and mid-sized businesses orbiting those industries — HVAC and mechanical contractors serving industrial facilities, clinics and dental practices spread across the Green Bay metro, construction companies working the I-94 corridor, restaurants and hospitality in Wisconsin Dells, home-services firms covering suburban Milwaukee and Kenosha — all share the same core problem. They run lean, the founder or a small management team is doing everything, and lead follow-up, booking, and back-office work is eating time that should go toward the actual job.

Wisconsin also runs on a seasonal rhythm that punishes slow pipelines. HVAC demand spikes hard in January and July. Home-services and landscaping businesses live by the spring thaw. Tourism around the Dells and Door County is a 90-day window. Automation that captures and converts leads the moment they arrive — not the next morning when someone checks email — is the difference between a full schedule and a half-empty one.

03 / What we build

The growth stack for Wisconsin small businesses.

  • 01

    AI agents & automation

    Custom agents trained on how your Wisconsin operation runs — booking, lead follow-up, intake qualification, weekly reporting, data work. Built on your infrastructure, owned by you. Not a rented chatbot. A workflow that runs while you sleep and survives the Fox Valley January.

  • 02

    Facebook & Meta ads

    Lead-gen and retargeting campaigns for Wisconsin service-area businesses and local retail — audience strategy, creative, and account management built around your offer and your margins. Targeted to the metro, county, or radius that matches where you actually work.

  • 03

    Websites & landing pages

    Fast, conversion-focused sites built for Wisconsin SMBs — no template subscription, no monthly ransom fee. Delivered with the SEO foundation, structured data, and Core Web Vitals that determine whether Milwaukee search traffic ever finds you.

  • 04

    Custom CRM & ERP systems

    Built around your pipeline and your process — not Salesforce's idea of how a business should run. Wisconsin manufacturers, contractors, and service businesses get a CRM that matches the actual job stages, follow-up cadences, and data fields that matter to their operation.

04 / Industries we serve

The Wisconsin sectors where this work earns its keep.

We work across the industries that make up most of Wisconsin's small-business economy. The common thread: businesses running lean where routine work, slow follow-up, and manual back-office are the actual growth bottleneck.

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    Home services & HVAC

    Plumbing, roofing, HVAC, and electrical contractors across Milwaukee, Madison, and the Fox Valley — where seasonal demand spikes and the fastest-to-respond company wins the estimate.

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    HVAC Facebook ads

    Seasonal demand-capture campaigns for Wisconsin HVAC companies — service-area targeting, emergency-call creative, and lead-gen built around heating season and cooling season, not a generic template.

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    Healthcare clinics & dental

    Independent clinics, dental practices, and specialty practices across Green Bay, Madison, and suburban Milwaukee — new-patient intake, no-show reduction, and appointment follow-up without adding staff.

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    Medical & dental Facebook ads

    New-patient acquisition campaigns for Wisconsin healthcare practices — built to comply with Meta's healthcare ad policies while still reaching the right audience in your service area.

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    Real estate Facebook ads

    Buyer and seller lead-gen for Wisconsin brokerages and independent agents — metro Milwaukee, Madison, Green Bay, and the lake-country markets where listing competition is tight.

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    Real estate AI automation

    Lead qualification, showing requests, and follow-up for Wisconsin real estate teams — agents who respond in five minutes win the listing; the automation handles that at 10pm on a Sunday.

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    Restaurants & hospitality

    Wisconsin Dells, Door County, Lake Geneva, and the Milwaukee dining scene — reservation automation, review follow-up, and ad campaigns built around your actual season, not a year-round template.

05 / How it works

From first call to live build — how we work.

  1. Step 01

    Audit call

    30 minutes. We find the routine work bleeding the most hours and the highest-leverage place to start. If automation won't pay back for your Wisconsin business yet, we say that — we'd rather be direct than sell you a build that sits unused.

  2. Step 02

    Scope & fixed price

    You get a written scope and a fixed number before any work starts. No billable-hour surprises, no scope creep passed back to you as an invoice. You approve it, we build it.

  3. Step 03

    Training period (AI builds)

    For AI automation projects, 2–4 weeks before code ships: we learn how your Wisconsin operation actually runs — your offer, your calendar rules, your edge cases, the judgment calls your best employee makes without thinking. That context is what separates a working agent from a pilot that dies.

  4. Step 04

    Build on your infrastructure

    Everything built on your accounts, your keys, your domain — or on-premise hardware if your Wisconsin operation requires it (healthcare data, legal, financial). You own the build from day one.

  5. Step 05

    Handover & 30-day support

    Live with monitoring, escalation paths, and walkthrough recordings. We stay on call for 30 days while the build settles into real Wisconsin usage — not a hand-off then disappear.

06 / FAQ
How does a Tampa-based agency work with Wisconsin businesses remotely?
Almost everything we do ships remotely — scoping calls, build reviews, and handovers all happen over video. Wisconsin is one hour behind Tampa (Central vs. Eastern), which means our working hours overlap cleanly. We share access through your existing accounts and tools, so there's no onboarding friction. For complex operations where an on-site training session would genuinely add value, we can arrange travel — but most Wisconsin clients we've never met in person and that hasn't slowed anything down.
What does AI automation actually do for a Wisconsin small business?
It takes the routine, rule-based work off your plate — booking, lead follow-up, intake, data entry, weekly reporting — and hands it to software that reads context, decides, and acts. A HVAC company in the Fox Valley shouldn't be losing leads because the front desk was on the phone with another customer. A clinic in Madison shouldn't be sending appointment reminders manually. We scope the workflow bleeding the most hours, build an agent trained on how your operation runs, and deploy it on your own accounts so you own it.
What does a project cost for a Wisconsin business?
Every engagement is fixed-price, scoped before anything starts, so you know the number before we begin. A single-workflow AI automation build typically runs in the low four figures; a full website with SEO foundation is similar; Facebook or Google ad management is a monthly retainer priced to the scope of the account. Those are typical market ranges — your exact number comes out of a 30-minute audit call, not a price list on a website.
Do I own the website, AI agent, or CRM you build — or am I renting it from Horsiq?
You own it outright. We build on your accounts, your API keys, your hosting, your domain. When the project closes, every file, workflow, and credential is yours. If you stop working with us tomorrow, everything keeps running. We are the operator who builds the thing, not a platform that holds your automation hostage behind a subscription you can't leave.
Can you run Facebook and Google ads for a Wisconsin business from out of state?
Yes — ad account management is entirely remote by nature. We run the account inside Meta Business Manager and Google Ads, both of which are cloud tools. Wisconsin-specific audience targeting, local creative, and geo-fencing for service-area businesses work the same whether we're sitting in Madison or Tampa. What matters is that we understand your market, your offer, and your margins — we nail that down in the scoping call before we touch the ad account.
How long does it take to get started?
Audit call is typically within a week of reaching out. For a new website, delivery is 3–6 weeks depending on scope. For an AI automation build, we run a 2–4 week training period to learn your operation before any code ships — that's the step that determines whether the agent works in the real world or dies in a pilot. Ad campaigns can go live faster, often within two weeks of account access and creative alignment.
What industries in Wisconsin do you work with most?
Manufacturing and industrial suppliers, healthcare clinics and dental practices, home services (HVAC, roofing, plumbing), real estate brokerages and property managers, restaurants and hospitality, and professional services. Wisconsin's economy skews heavily toward those sectors, and automation earns its keep in all of them — particularly in any business where speed-to-lead and repeat-customer follow-up determine whether the pipeline stays full.
Can you build a custom CRM for a Wisconsin business with specific workflows?
Yes. Off-the-shelf CRMs force your team to work around the software. A custom CRM built for how your Wisconsin operation actually runs looks like a different tool entirely — the fields that matter to you, the pipeline stages that match your actual sales cycle, the automations tied to your specific follow-up cadence. We build on Supabase or SQLite depending on scale, with a clean admin interface your team can use without training. Fixed-price, you own the codebase.

Running a Wisconsin business and ready to stop doing the routine work yourself?

Start with a 30-minute audit call →