Services / Custom CRM & ERP

A system that runs your business — your way.

Two paths. Pick our SaaS, Horsiq ERP, if your operation looks roughly like other ambitious SMBs. Or have us write a fully custom system, deployed on your hosting, owned outright.

01 / Custom — the problem it solves

You shouldn't bend your process to fit a SaaS data model.

Most teams adopt Salesforce, HubSpot, or Pipedrive and spend two years bending their process to fit the tool. Custom fields pile up. Workflows are duct-taped. Per-seat licenses keep climbing. Nobody trusts the data.

If your process is what makes you different, the SaaS will eventually pinch. Custom isn't more expensive over five years — it's cheaper. And it's the only way to model a business that doesn't look like every other business.

02 / What we build
  • 01

    Data model

    Schema designed around your actual entities and relationships. Not a CRM forced to model a marketplace, or an ERP pretending to be a CRM.

  • 02

    Pipelines & automations

    Sales pipelines, project pipelines, fulfillment pipelines — whatever you run. Triggered automations that move records without manual nudging.

  • 03

    Dashboards & reporting

    The views your team and your accountant actually use. Real-time, exportable, no BI consultant needed.

  • 04

    Integrations

    Stripe, Xero, Slack, email, calendars, your warehouse, your phone system. Two-way sync where it matters, one-way where it's enough.

  • 05

    Roles & permissions

    Who sees what, who can edit what, audit log of who did what. The boring parts done right.

  • 06

    Deployed on your hosting

    Hosted on your accounts (Cloudflare, Vercel, AWS, or even on-premise). You own the repo, the database, the keys. If we part ways, the system keeps running.

  • 07

    AI layer (optional)

    Natural-language search, auto-summaries, intelligent reminders, anomaly detection — wired in where it earns its keep.

03 / How we work
  1. Step 01

    Process map

    We sit with you for half a day. Map every entity, every status, every handoff. The system can't be better than the map.

  2. Step 02

    Schema & prototype

    Working prototype in 2 weeks — real data model, core flows, you click around. We iterate before writing the rest.

  3. Step 03

    Build & integrate

    Full build with integrations, permissions, automations. Deployed on your hosting from day one. Weekly demos so nothing is a surprise at the end.

  4. Step 04

    Migrate & train

    Data migration from your old tools. Live training sessions. Documentation that your team will actually read.

  5. Step 05

    Run with you

    90-day care window. Real usage surfaces real issues — we fix them before they harden.

04 / Stack

Boring on purpose. Battle-tested infrastructure, no exotic dependencies that die in two years.

Next.js Postgres Supabase Prisma tRPC Cloudflare Vercel Stripe
05 / Timeline & engagement
Typical timeline
6–12 weeks for v1
Model
Fixed-price phases · Care retainer post-launch
06 / FAQ
How do I know if SaaS or Custom fits us better?
Honest answer: start with Horsiq ERP unless you already know your process is unusual. SaaS gets you running in days; if you outgrow it, we migrate you to custom with full data continuity. No trap.
Why custom instead of Salesforce or HubSpot?
If your business looks like every other business, use the big SaaS — or our Horsiq ERP. If your process is the thing that makes you different, custom pays back in flexibility and per-seat savings within 18–24 months.
What about ongoing maintenance?
Boring stack on purpose — Postgres, Next.js, Cloudflare. Anyone competent can maintain it. We offer a retainer; you can also hire your own developer.
Can we start with a small piece?
Yes. We often start with the one workflow that's bleeding the most time, ship it, and expand from there.
Do we own the code?
Fully. Repo on your GitHub, deployed on your infrastructure, MIT-style assignment in the contract. No lock-in.

Related

Built a workaround you're tired of?

Start a project