AI Automation & Marketing Agency · San Francisco, CA

San Francisco AI Automation & Marketing Agency — Built for Businesses That Can't Afford to Waste Either

Horsiq is a Tampa, FL AI marketing and automation agency serving San Francisco businesses remotely — AI agents and automations, Facebook & Meta ads, Google ads, web development, and custom CRM/ERP systems. Fixed-price; you own every deliverable; founder Alex Trojan on every build. Serving businesses across California.

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01 / Working with San Francisco businesses

Tampa-based, serving San Francisco remotely — and remote is an advantage here.

San Francisco is arguably the city most fluent in remote-first work. The Bay Area normalized async collaboration, distributed teams, and tool-mediated operations long before the rest of the country caught up. A Tampa-based operator working with an SF client over Loom, Slack, and a weekly call isn't a compromise — it's a familiar operating model.

What it also means: you're not paying for a local storefront or a full-stack San Francisco agency billing at Bay Area rates. You work directly with Alex Trojan — the person who scopes the build, writes the code, runs the campaigns, and hands over the documentation. Not an account manager. Not a project coordinator layered between you and the actual work. The operator you talk to in week one is the operator who ships in week eight.

Every build is fixed-price against a signed scope, built on your own infrastructure — your API keys, your accounts, your servers — and handed over with documentation. You own it outright. There's no recurring platform fee, no retainer that holds your automation hostage, and no renegotiation if the project runs long on our end.

02 / Built for San Francisco's economy

A city running two economies at once — and most agencies only know how to serve one of them.

San Francisco operates at a scale and density that makes it unlike almost any other US market. The Financial District and SoMa corridor houses a concentration of tech companies, SaaS startups, and financial-services firms that generates enormous internal workflow complexity — teams trying to do more with leaner headcounts, reporting that someone has to assemble by hand every Monday, and lead pipelines that don't match the sophistication of the product. Automation that handles enrichment, routing, reporting, and internal ops quietly earns its keep here in ways that pure revenue growth doesn't always capture.

But alongside that is an equally important economy of neighborhood-scale businesses running in the Mission District, the Sunset, the Richmond, the Castro, and the residential corridors that most SF residents actually live in — restaurants that survived a brutal pandemic era and now run lean, medical and dental practices competing on appointment availability and online reputation, home-services operators working across the peninsula, and real-estate professionals navigating one of the most volatile housing markets in the country. These businesses need AI and paid acquisition, too — but they need it scoped for their actual budget and their actual operation, not a six-figure agency engagement built for a Series B company.

Horsiq works both ends of that spectrum. The builds are different. The economics are different. The approach is the same: fixed-price, built on your infrastructure, owned by you, calibrated to how your specific San Francisco operation actually runs.

03 / What we build

The growth stack for San Francisco businesses.

  • 01

    AI agents & automations

    Custom agents for booking, lead intake, follow-up, reporting, and internal operations — trained on how your SF business actually runs, built on your own infrastructure, owned by you from day one. Cloud or on-premise for firms where data can't leave the building.

  • 02

    Facebook & Meta ads

    Full-funnel paid social: audience strategy, creative direction, campaign architecture, and weekly performance reporting. Built for SF's high-CPM market — precision targeting and offer clarity, not broad reach and algorithmic hope.

  • 03

    Web development

    Fast, conversion-focused websites and landing pages — built for search and for closing. For San Francisco service businesses where the website is the first filter a prospect runs, it has to do more than look professional.

  • 04

    Custom CRM & ERP systems

    Bespoke CRM and operations systems built around how your team actually works — not a SaaS subscription configured halfway. Particularly useful for SF professional-services firms and tech companies with non-standard pipelines that no off-the-shelf CRM handles cleanly.

04 / Industries we serve

Where we do the most useful work in the Bay Area.

Horsiq works best with businesses where automation and paid acquisition have a clear, measurable impact on the core revenue driver — booking volume, speed-to-lead, or repeat-client retention. In San Francisco, that covers a wide range:

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    Healthcare clinics & specialty practices

    Booking agents, patient intake automation, and no-show reduction — with on-premise options for practices where PHI can't leave the building.

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    Home services

    Lead capture, instant follow-up, and calendar booking for HVAC, plumbing, electrical, cleaning, and renovation operators across SF and the peninsula.

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    Restaurants & food-service operators

    Reservation and inquiry automation, local Facebook and Instagram campaigns, and review-generation workflows for SF restaurants running lean teams.

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    Real estate professionals

    Lead generation, buyer and seller follow-up automation, and paid campaigns for SF-area brokers and agents working one of the most competitive housing markets in the country.

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    Tech companies & SaaS operators

    Internal workflow automation, AI-powered reporting and enrichment, and custom CRM builds for SF-area tech companies where ops complexity has outpaced the team's bandwidth.

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    Medical & wellness practices

    Paid acquisition and booking automation for med spas, physical therapy clinics, and wellness providers across San Francisco's dense residential neighborhoods.

05 / Our process

From audit call to live build — no ambiguity.

  1. Step 01

    Audit

    A 30-minute call — no deck, no pitch. We find the highest-leverage problem in your San Francisco operation: a leaky ad funnel, a manual intake process eating your team's week, a site converting at half its potential. If automation or ads won't pay back yet, we say so. We'd rather lose a project than sell you something that dies in 60 days.

  2. Step 02

    Scope & fix the price

    A written scope document with a fixed price before any work starts. No estimates that drift, no scope creep billed as extras. You approve the scope, you know the number, and that's the number.

  3. Step 03

    Train (for AI automation builds)

    A 2–4 week period before code ships where we learn how your business actually operates — voice-noting kits for your team, process walkthroughs, data and tooling review. The agent we build is calibrated to your real San Francisco workflow, not a generic chatbot template.

  4. Step 04

    Build on your infrastructure

    Everything built on your accounts, your API keys, your hosting — or on-premise if that's the mode. You own the build from day one. Ads run under your Business Manager; agents run on your servers.

  5. Step 05

    Ship & hand over

    Live with handover documentation, recorded walkthroughs, and 30-day post-launch support while the build settles into real usage. After that, you run it — with or without a care retainer from Horsiq.

06 / FAQ
Can a Tampa-based agency actually serve a San Francisco business well?
Yes — and remote is the native operating model here, not a workaround. AI agents run on your servers. Ad accounts are accessed through the platforms. Web and CRM builds are documented, working systems handed over in full. The PT/ET offset is real, and we handle it with async communication, Loom walkthroughs, and a clean weekly update. You work directly with Alex Trojan on every build — not an account manager routing tickets to an offshore team. Many of our best client relationships exist entirely over video and Slack.
How much does AI automation or ad management cost for a San Francisco business?
AI automation builds are fixed-price projects scoped individually — typical first builds run in the low-to-mid four figures depending on complexity. Ad management is a monthly retainer tied to actual work performed, not a percentage of spend or a platform seat fee. Web builds are fixed-price against a signed scope. You get a number before anything starts, not an estimate that drifts. Exact figures come from the audit call, not a price list on a website.
Do I own the AI agents, ad accounts, and website after you build them?
You own all of it. AI agents are built on your API keys and your hosting — or on-premise hardware if your data needs to stay inside your network, which matters for SF's healthcare providers, financial-services firms, and legal offices. Ad accounts are yours from day one; we operate them as a named manager. Websites and CRM systems live on your domain and your servers. If you stop working with Horsiq tomorrow, every agent, every workflow, and every campaign keeps running without us.
San Francisco ad costs are among the highest in the country. Can paid social still work?
Yes — but the margin for sloppy execution is essentially zero at Bay Area CPMs. The lever is precision: a hyper-local campaign targeting specific SF neighborhoods or zip codes, built around a specific offer and a funnel that closes the traffic it generates, outperforms a city-wide blast at a fraction of the budget. We don't run broad creative and hope the algorithm figures it out. Every campaign is built around an audience, an offer, and a downstream conversion path. Expensive markets reward craft, not scale.
What industries in San Francisco does Horsiq serve?
We work best where speed-to-lead, booking capacity, and repeat-client systems drive revenue: healthcare clinics and specialty practices, home services (HVAC, plumbing, electrical, cleaning), restaurants and food-service operators, real estate brokers and property managers, and professional-services firms. SF's large tech and SaaS sector is also a natural fit for workflow automation — internal tools, lead enrichment, reporting agents, and back-office automation that engineering teams don't have bandwidth to prioritize.
How long before we see results from Facebook or Google ads for a San Francisco campaign?
Paid ads need a learning window — typically 2–4 weeks before the algorithm has enough signal to stabilize delivery. You'll see early data in week one, meaningful trends by week three, and a clear performance picture by month two. We don't promise specific ROAS numbers before we've seen your account, your offer, and your market. What we commit to is a clean account structure, transparent weekly reporting, and an honest diagnosis when something isn't working — including when the problem is the offer, not the ad.
What's the process from first call to a live build?
Audit call (30 min, no deck) → fixed-price scope document → build on your infrastructure → ship with handover documentation and 30-day post-launch support. AI automation adds a 2–4 week training phase before the build, where we learn how your San Francisco operation actually runs — not a generic chatbot template stamped with your logo. The agent we ship is calibrated to your specific offer, your calendar rules, and your customer context.
Does Horsiq work with SF startups or just brick-and-mortar SMBs?
Both. Brick-and-mortar local businesses — clinics, restaurants, home services — are a core use case: booking agents, lead follow-up, and paid acquisition that fills the calendar. But SF-area tech startups and SaaS companies use us for a different set of builds: internal workflow automation, AI-powered lead scoring and enrichment, custom CRM integrations, and reporting agents that replace a full-time analyst. The common thread is fixed-price scoping and ownership of the deliverable.

Ready to build something that actually works for your San Francisco business?

Start with a 30-minute audit →